Vital Login
Social Login

Other Sites

Network Navigation

Vital Partners

'If It's F1, It's Vital'

Georgie Thompson on Sky Sports F1

Sky Sports presenter Georgie Thompson believes the market for Formula One in the United Kingdom is big enough for both Sky and the BBC.

The split coverage of Formula One for 2012 has been a big talking point amongst Formula One fans, from the moment the BBC cut back their coverage to the point where Sky Sports launched their own dedicated Formula One channel, there was an awful lot of negativity towards any deal that forced Formula One fans to have to pay to watch a sport that they had always previously watched for free.

Sky Sports presenter Georgie Thompson, who has gone from sitting behind a desk in the Sky Sports News studios to a jet setting lifestyle following Formula One obviously backs the move, but would appear to miss the whole point behind the negativity behind the switch from exclusive coverage on the BBC to Sky Sports.

'Beforehand there was a lot of negativity and it wasn't really very well founded. We needed to get on air to show what we were about and what we brought to the party,' Thompson told Digital Spy.

No Georgie it had zero to do with viewers needing to know what Sky were about, it was all about the cost of watching our favourite sport.

For someone who didn't previously have a subscription to Sky Sports, from this season it costs someone 30.25 a month to watch Formula One via a satellite subscription or 28.00 a month via Virgin Media, if you don't have access to either a satellite or cable and want to watch via TopUp, you can't, that's where the anger always lied, viewers didn't doubt Sky would do a good job covering F1, they just didn't need to pay for it.

'There has never been a dedicated Formula 1 channel before now. she added, obviously forgetting the previously failed F1 Digital+ service on Sky. 'And there is a market for us and the BBC. Some will watch one, some will watch the other. There may be some that watch both.

'There is a large enough market for us both to exist within it.'


Again those with access to the channel will watch it, those unwilling/unable to pay for it will continue to watch 50% of the races live on the BBC with the highlights also shown for free.

Georgie Thompson speaks like its all about choice, but for many it isn't, the deal simply just took access to live races for 50% of the season away from them.

Also the comment on a big enough market place in the UK is also debatable.

According to viewing figures posted on our Vital F1 forum, the Australian Grand Prix at the beginning of the season pulled in an average of just 0.5million viewers live on Sky, 75% down on the live coverage on the BBC last year and over 2.5million viewers less than the highlights package BBC screened later in the day.

Things improved slightly in Malaysia with 0.9million watching live on Sky, but 2.7million stuck with the BBC highlights.

When Sky and the BBC went head-to-head for the first time in China Sky peaked at 0.8million, while the BBC peaked at 4.1million.

Finally in Bahrain, with exclusive coverage back to Sky, the pay channel averaged 0.7m, while the BBC average was 3.6m.

It would seem that there really isn't the viewers to spread around, of course Formula One are only interested in revenue and the split coverage probably still benefits F1 financially.

Long term though, can the BBC sustain the interest of the average viewer who can no longer access 100% coverage of the season?








Join Vital F1

It's easy to join up and join in on VitalF1.com, simply click the link and enjoy getting involved!

If you are already a member of Vital Football, your logins will automatically work on VitalF1.com!

The Journalist

Writer: Red5 Mail feedback, articles or suggestions

Date:Monday May 7 2012

Time: 11:00AM

Club Execution error : spV3GetArticleFeedback 948,0,0 [Microsoft][ODBC SQL Server Driver][SQL Server]Could not find stored procedure 'spV3GetArticleFeedback'.

Your Comments (oldest first)

Change to most recent first
 

Have Your Say

Log in...
with your social network     OR     with your Vital account

Recent Vital F1 Articles

Bernie wants one wish (Friday January 30 2015)

Could F1 lose German Grand Prix? (Tuesday January 27 2015)

New engines attract new fans (Friday January 23 2015)

Vettel's big gamble at Ferrari (Wednesday January 21 2015)

Honda allowed to make in-season changes (Tuesday January 20 2015)

Qatar bid for F1 scuppered? (Monday January 19 2015)

More aggressive tyre strategy in 2015 (Wednesday January 14 2015)

Robson swaps McLaren for Williams (Friday January 9 2015)

2015 Formula One Calendar (Thursday January 8 2015)

All change at Sauber (Thursday January 8 2015)

F1 teams to exploit engine rule loophole (Wednesday January 7 2015)

Korea dropped for 2015 (Wednesday January 7 2015)

Podromou is McLaren's master (Friday January 2 2015)

Long recovery for Ferrari (Thursday January 1 2015)

Red Bull Racing retain Buemi (Wednesday December 31 2014)

Talks to save Caterham continue (Tuesday December 30 2014)

Vettel had a great run at Red Bull (Friday December 26 2014)

Hamilton reflects on Rosberg rivalry (Wednesday December 24 2014)

Vergne joins Ferrari (Tuesday December 23 2014)

Trio depart Ferrari (Friday December 19 2014)

Ecclestone to propose v8 return (Thursday December 18 2014)

20 stolen Red Bull trophies recovered (Wednesday December 17 2014)

Gutierrez joins Ferrari (Tuesday December 16 2014)

Hamilton wins SPOTY (Monday December 15 2014)

McLaren confirm Alonso return (Thursday December 11 2014)

McLaren confirm Button on multi-year deal (Thursday December 11 2014)

Button stays at McLaren (Thursday December 11 2014)

Ricciardo surprised himself (Wednesday December 10 2014)

Red Bull factory ram-raided (Monday December 8 2014)

McLaren board meeting fails to decide (Friday December 5 2014)

2015 - Formula One's biggest season yet (Thursday December 4 2014)

FIA file report on Bianchi crash (Thursday December 4 2014)

Virtual Safety Car to get debut in 2015 (Wednesday December 3 2014)

Vettel completes first day at Ferrari (Tuesday December 2 2014)

Caterham could run old cars in 2015 (Tuesday December 2 2014)

Toro Rosso announce Sainz Jr for 2015 (Monday December 1 2014)

Formula One scrap double points round (Friday November 28 2014)

Problems for McLaren Honda continue (Thursday November 27 2014)

Successful season for Williams (Wednesday November 26 2014)

McLaren Honda manage 3 laps (Wednesday November 26 2014)

Caterham takeover complete 'in weeks' (Wednesday November 26 2014)

Audio: Abu Dhabi Recap (Tuesday November 25 2014)

Force India confirm Perez place (Tuesday November 25 2014)

Wolff praises Mercedes team-mates (Monday November 24 2014)

Greatest day for Hamilton (Monday November 24 2014)

Rosberg wins friends in defeat (Monday November 24 2014)

Blog: Abu Dhabi GP Report (Sunday November 23 2014)

2014 - Abu Dhabi - Race (Sunday November 23 2014)

Blog: Abu Dhabi Qualifying (Saturday November 22 2014)

Red Bull DQ'd from Abu Dhabi Qualifying (Saturday November 22 2014)

2014 - Abu Dhabi - Qualifying (Saturday November 22 2014)

2014 - Abu Dhabi - FP3 (Saturday November 22 2014)

2014 - Abu Dhabi - FP2 (Friday November 21 2014)

2014 - Abu Dhabi - FP1 (Friday November 21 2014)

Audio: Hamilton v Rosberg - The Decider (Friday November 21 2014)

Caterham receive helping hand from Bernie (Thursday November 20 2014)

Grosjean to remain with Lotus (Thursday November 20 2014)

Bianchi 'out of coma' (Wednesday November 19 2014)

McLaren delay line-up announcement (Wednesday November 19 2014)

Ecclestone to hold talks with teams (Wednesday November 19 2014)

Force India hands Palmer chance to impress (Wednesday November 19 2014)

Chilton to join Caterham? (Tuesday November 18 2014)

Carlos Sainz Jr to test for Red Bull (Tuesday November 18 2014)

Kobayashi retains seat for Abu Dhabi (Monday November 17 2014)

Who will win in Abu Dhabi? (Monday November 17 2014)

Caterham will return in Abu Dhabi (Friday November 14 2014)

Wolff plays down engine war fears (Friday November 14 2014)

Honda to debut new engine (Friday November 14 2014)

Ericsson terminates Caterham deal (Thursday November 13 2014)

Button not chasing big bucks (Wednesday November 12 2014)

Horner threatens engine war (Wednesday November 12 2014)

Alonso to sign 25million deal (Tuesday November 11 2014)

Record setting day for Mercedes (Monday November 10 2014)

Hamilton reflective (Monday November 10 2014)

Archived Vital F1 Articles

List All Vital F1 Articles
Have your say
Click here to suggest an article
Click here to suggest a poll

Vital Members League (view all)

1. Red5 1029
2. DJ 907
3. The Fear 771
4. Villaininthemerde 612
5. johnkelv 573
6. Druss_the_Legend 528
7. Push The Button 441
8. col8 334
9. The Intimidator 155
10. __villa__ 145

Current Site Poll (view all polls)

Who holds the best driver pairing in 2015?
Mercedes: Hamilton & Rosberg 46%
Red Bull: Ricciardo & Kvyat 4%
Ferrari: Vettel & Raikkonen 16%
McLaren: Alonso & Button 29%
Williams: Massa & Bottas 5%